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News and Press
Toronto — September 10, 2026
Outsider Capital will attend the Canadian Global Growth Forum (CGGF) in Toronto on September 14, convened by the Canadian Venture Capital & Private Equity Association at The Quay.
The Forum is a working session, not a conference. CVCA is putting Canadian managers, pensions and growth companies in the same room as the world's largest allocators — by CVCA's own numbers, 250+ attendees representing more than USD $13 trillion in capital. The day opens with The Case for Canada.
We're going to make a narrower case.
Canada's industrial base was not built by capital markets. It was built by owner-operators — people who bought a truck, or a press, or a route, and spent thirty years earning the reputation that keeps the phone ringing. Manufacturers. Industrial services. These are the companies that supply the mines, the plants, the hospitals and the construction sites the rest of the economy depends on. They are profitable, they are durable, and they are largely invisible to institutional capital.
They are also approaching a generational transition. A significant share of these businesses are owned by founders in their sixties and seventies with no clear succession path. What happens to them over the next decade is a real question for Canadian economic sovereignty — whether they stay in Canadian hands, keep their people employed here, and keep investing in the communities that built them, or whether they get absorbed and stripped for the customer list.
Outsider Capital exists for that transition. We acquire control of these businesses and back them with the commercial infrastructure larger companies take for granted — modern CRM and quoting systems, disciplined pricing, real demand generation, and AI-enabled processes across the back office. Not because the businesses are broken. Because these are the tools that let an excellent regional operator compete nationally, and most owners have never had a partner who could install them.
Global capital is taking Canada seriously and we look forward to the discussions on the 14th.
Outsider Capital’s Michael Ciotti Named to The Peak’s 2025 Emerging Leaders List
Congratulations to our Managing Partner, Michael Ciotti, who was named one of @The Peak’s 2025 Emerging Leaders! The list recognizes up-and-coming leaders under 40 who are shaping Canada’s economy, culture, and society.
Congrats to all included: https://readthepeak.com/lists/emerging-leaders-2025/c/finance
[Toronto, September 4, 2025] – Outsider Capital is pleased to announce the appointment of Mike De Luca, Vice President of Financial Services - Enterprise to its Board of Directors.
Mike De Luca is a proven growth strategist with a track record of scaling complex enterprises, delivering sustained double-digit growth, and executing market expansions across North America. His appointment brings Outsider Capital deep expertise in go-to-market execution, digital transformation, and operational scale — capabilities that will directly support the firm’s growth oriented investment thesis.
“Mike’s ability to combine sharp strategic vision with hands-on operational execution makes him an exceptional addition to our board,” said Michael Ciotti, Founder & Managing Partner of Outsider Capital. “His experience in deploying tech-enabled growth strategies at scale will be instrumental as we look to accelerate the transformation of future portfolio companies into category leaders.”
At Salesforce, De Luca has led enterprise-level growth initiatives for some of Canada’s most complex and competitive industries, overseeing multi-million-dollar revenue expansions, market entries, and cross-functional digital transformation initiatives. He has advised senior executives on scaling operations, improving customer experience, and delivering technology-driven productivity gains.
“Outsider Capital’s disciplined, innovation-driven approach to value creation aligns perfectly with my own philosophy,”said De Luca. “I look forward to contributing to the firm’s mission of transforming great companies into market leaders through the smart application of technology, talent, and operational discipline.”
De Luca’s appointment underscores Outsider Capital’s commitment to assembling a board with proven, sector-spanning expertise to guide strategic decisions and strengthen portfolio performance in an evolving investment landscape.
Outsider Capital Adds Technology Veteran Mike De Luca to Board of Directors
